The future of the mobile phone may lie in its use as a mobile shopping device, according to a discussion among global mobile executives at the SNS Future in Review (FiRe) technology conference. Scanbuy Corp. announced at FiRe a new barcode system scheduled for U.S. release this summer which will allow users to wirelessly purchase and ship products using their mobile device’s pre-barcode-fitted camera. Chetan Sharma, President of Chetan Sharma Consulting, hosted the “Future of Wireless” panel, which included Gary Roshak, Vice President, Mobile Advertisers and Publishers, Yahoo!; Jonathan Bulkeley, CEO, Scanbuy; Hugh Bradlow, CTO, Telstra; and Rajeev Chand, Managing Director and Senior Equity Research Analyst, Wireless, Rutberg & Co.
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